The Cinema and Television Benevolent Fund (The CTBF), the UK charity for people working behind the scenes in cinema, film and television, plans to sell its Glebelands care home to Greensleeves Care, a care home charity that cares for more than 750 residents at its 20 homes across England.
The sale is part of The CTBF’s ongoing review of the support it provides to people working behind the scenes in Cinema, TV and Film, to better meet their changing needs. The charity launched its National Care Plan two years ago in partnership with Anchor, which allows beneficiaries and their parents to choose any Anchor Care Home in England at a preferential rate. Anchor operates more than 120 care homes and retirement housing to rent at 700 sites across England, giving an extensive range of options to choose from.
With fewer beneficiaries choosing Glebelands, the CTBF sought better ways of securing the home’s future for current and future residents.
D’Arcy Myers, interim CEO of the CTBF, commented: “The needs of our beneficiaries has changed, so this is an opportunity for us to focus our services to better meet those changing needs. It will also secure Glebelands’ future as a care home which can continue to offer a high quality care option for CTBF beneficiaries and their loved ones, and for people in the local community.
“We believe Greensleeves is an excellent choice to take over running the home and want to reassure current and potential residents that this transaction will have a positive impact on the service the home provides.
“Operating a care home is an increasingly specialised service. This agreement with Greensleeves Care means we can focus on supporting our beneficiaries as best we can that knowing Glebelands care home is in safe hands.”
Paul Newman, chief executive of Greensleeves Care, said: “We are delighted that the CTBF has chosen us as the organisation to secure the future of Glebelands as a care home.
“We are very conscious of its distinguished heritage and the affection for it that exists in the cinema, film and television communities. That’s why CTBF beneficiaries will always be welcome at Glebelands and our focus will be on offering the best possible care in the future for all residents.”
The income raised from the sale of Glebelands will be used by the CTBF to increase the reach and impact of the support it offers to those people and families who are facing adversity or barriers to work.