Ideal Carehomes has appointed Paul Farmer (above) as managing director.
Having sold a significant proportion of its portfolio in 2015, Ideal Carehomes has consolidated its offering, concentrating on reinvestment in the built environment, staffing and activities to redesign their model to attract self-funding residents. Securing self-funded admissions of 75% in the last year, Ideal is looking to expand its portfolio once again.
Ideal Carehomes is part of the LNT Group and is sister-company to care home builder, LNT Care Developments. Matt Lowe, chief executive of LNT Group welcomed Paul Farmer to the team commenting on Ideal Carehomes growth plans.
“Paul’s appointment denotes an exciting milestone in Ideal Carehomes future,” he said. “We are pleased to have his knowledge and experience to drive growth, whilst improving our already impressive business performance. Building efficient care homes and delivering a quality care model is part of the LNT Group’s bread and butter.”
Paul was previously managing director at St. Philip’s Care where he was responsible for 28 care homes providing nursing, residential and mental health care in England and Scotland. He has an established reputation for sustainable expansion and high occupancy, with over 15 years’ experience in health care property.
Paul Farmer said: “I am joining Ideal Carehomes at a very exciting time. Over the past 18 months, Ideal Carehomes has taken stock of their position and reflected on the changing realities of delivering care. The expectations of care, from residents and their families, have changed substantially in the last decade and the regulatory environment is certainly catching up to this.
“Given the quality of the purpose-built care homes, Ideal Carehomes’ had a good basis on which to build improvements, allowing an acceleration of improvements in the delivery of care. Now that ground-work has been done, and the results are bearing fruits, I am looking forward to building on that work further. Alongside growing the portfolio, my focus will be on offering our residents personalised active lifestyles through aspirational choices.”