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Stem staff departures through recognition

Employee recognition must become a top-level priority to avoid staff leaving, workforce software company Sona has said.

In new research, two in five workers said they had left a previous role due to a lack of appreciation. A further 31 per cent said they seriously considered quitting.

The Appreciation Matters report, based on a survey of 500 UK health and social care employees, exposes a worrying ‘expectations-perceptions’ gap in the workforce:

  • More than one in five said they rarely feel appreciated at work.
  • 77 per cent of respondents said receiving recognition from their employer is important, but just 21 per cent said this happens regularly.
  • Almost half (47 per cent) said they see significant disparities between how different individuals and teams are praised or rewarded within their organisation.

Many staff say they find it awkward to praise other colleagues that said that they don’t praise colleagues more often because it makes them feel awkward. Other key reasons included not being aware of others’ work (26 per cent), ineffective communication channels (21 per cent) and lack of time (21 per cent).

The research follows the latest CQC State of Care Report calling for new, innovative thinking to combat the sector’s “greatest ever workforce crisis.” The average staff turnover rate in England is five percentage points higher than 12 months ago, at 34.8%. 

Oli Johnson, co-founder at Sona, said: “Building a culture of recognition… won’t happen overnight. Those who focus on consistency will give themselves the best chance of success over the long term.”

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